Top 5 Overused Cheesy Stock Photos You Should NEVER Use

Although we prefer to use original, professional photography for clients, budgets don’t always allow us to concept our own images.  The alternative?  Stock photography. If you are finding yourself searching for unique stock photos, please do not use these photos (or any similar).  They are overused and (cringe) they are super cheesy. 1. The Handshake […]

Creative Noggin takes home advertising awards

Creative Noggin won nine American Advertising Awards and also a Special Judges Award for its client work during 2014. The awards were presented during San Antonio’s American Advertising Awards celebration February 21, 2015 at the McNay Art Museum. Creative Noggin’s work with five clients received awards: Children’s Museum: Outside the Lunchbox Luncheon 2014 Invite – […]

Position Filled: Super Hero Account Executive Needed!

NOTE: this position has been filled. Are you a super hero AE? Do others equate your client juggling with a circus trapeze artist, gracefully swaying and flipping from swing to swing without ever missing a beat? Creative Noggin, an award-winning agency that has had recognition in Communications Arts for its unique virtual business model, is […]

How Creative is your Noggin? We’re looking for a Digital Marketing Manager.

Creative Noggin is seeking a full time Digital Marketing Manager at The Digital Hyve to lead the strategy development and delivery of digital marketing campaigns for agency clients like heater repairs, handymen, we do plumber advertising, roofers, builders and so on, to include various audiences across multiple digital channels. These channels include web content, mobile, […]

Media interview 101. Make sure you know what to say BEFORE you say it.

Interviews are great opportunities to get your message out to the public – especially if they’re interviews that will be carried live on radio or TV. But if you’re new to doing to interviews, or even if you’ve done it quite a bit, it can be a little nerve-wracking to have a conversation you know […]

Rural GVTC Communications Beats Google to the Giga-Punch in South Texas

Creative Noggin was honored to help our client, Hill Country-based GVTC Communications, launch their GVTC GigaRegion September 29, 2014. It’s not often that a small, rural communications co-operative is able to go head-to-head with behemoths like Google, AT&T and Time Warner–and win.  But that’s exactly what GVTC did when they were the first company to […]

Facebook: Friend or Foe?

The more time you spend online, more specifically on Facebook, the more it gets to know you and your likes, dislikes, habits, etc. It’s like a friendship that’s growing over time. And as Facebook gets to know you better, it takes what it learns about you and uses it to its advantage. (I didn’t say […]

I got media coverage from my press release. Now what?!

There’s a saying about commencement that gets used in lots of commencement speeches – it’s not an end, it’s a beginning. Media coverage is the same way – while it’s a goal of a media campaign to get stories in newspapers and on the air, it shouldn’t be an occasion to say, “Job well done,” […]

Empathy in Marketing? Yes, please.

My mother was big on teaching empathy as a way to nurture compassion for and a deeper understanding of other individuals. As a marketing strategist, I’ve realized how great of a lesson learning to empathize has been. Being able to imagine yourself in someone else’s place, whether that someone is your classmate, a stranger or […]