Content Marketing

3 Ways Organic and Paid Content Work Together to Drive Results
Creative Noggin
April 19, 2024

This was co-written by Director of Digital Services Jackie McGinnis and Content Specialist Kelly Giese. There are so many unique types of content that can make up a customer journey, including organic and paid content. We in the digital realm often hear different forms of these two questions from our [...]

5 Ways to Increase Instagram Engagement
Kelly Giese
December 18, 2023
In Instagram’s fiercely competitive landscape, how can you get your audience to start interacting? Here are 5 tips to start implementing now—no boosting ($) required. [...]
What Content Marketers Can Learn from the Explosive Success of Crumbl Cookies
Kelly Giese
August 3, 2023
Crumbl’s social media following is large and fanatical. But what is it about Crumbl’s social media presence that makes it so magnetic? Let’s explore four key lessons to learn from Crumbl’s wildly successful content. [...]
Kelly Giese
May 26, 2023
The dawn of widespread marketing AI is here, and some creatives are asking: Is this the end of human-driven content marketing roles? Is NOTHING sacred? We at Creative Noggin have some thoughts. [...]