Marketing

Tracy Marlowe
April 7, 2020

If you’ve seen my video about Marketing Authentically During a Global Pandemic; the Do’s and Don’ts to Crisis Marketing, then you know I have pretty strong feelings that companies need to make major shifts in their marketing strategy when a crisis hits. Even if you haven’t seen the video, I’m [...]

Tracy Marlowe
March 18, 2020

Many business owners and managers right now are so focused on how they can keep their businesses afloat and their teams working that marketing planning and strategy has moved to the back burner. Or been cut out completely. In this video, CEO of Creative Noggin, Tracy Marlowe, shares many of [...]

Tracy Marlowe
August 8, 2019
We reached out to some popular influencers that we work with to get a closer understanding about how a brands might go about successfully pitching social media influencers. [...]
Paul Chapman
Trish McCabe Rawls
March 19, 2019

Creative Noggin is proud to introduce our new Director of Client Strategy, Paul Chapman. We are so happy to have Paul as part of our team and can’t wait for our clients, friends and fans to get to know him. So, we thought we’d give you a little sneak peek [...]

Creative Noggin
April 26, 2018

Between Mark Zuckerberg going to Washington and a recent CNBC piece on Google’s Maps’ Wild West this month, it’s an eventful time to be advertising online. It was coincidentally good timing for local search professionals to meet in Austin to talk shop at Local U Austin Advanced. Google, of course, [...]

Creative Noggin
May 30, 2017

One of the major benefits of working at Creative Noggin is, unquestionably, the ability to work virtually. However, with allusion to Winston Churchill, or more probably, Spiderman, “With great power, comes great responsibility.” It’s a powerful thing indeed, to be able to get up in the morning, grab your cup [...]

Tracy Marlowe
February 5, 2015

NOTE: this position has been filled. Are you a super hero AE? Do others equate your client juggling with a circus trapeze artist, gracefully swaying and flipping from swing to swing without ever missing a beat? Creative Noggin, an award-winning agency that has had recognition in Communications Arts for its [...]

Tracy Marlowe
November 25, 2014

Last week AdWeek.com posted a list of the 20 most viral ads of 2014, as ranked by the numbers of shares. Take a look and let us know….which is your favorite?

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Trish McCabe Rawls
November 10, 2014

So if you’re a marketing director, you’ve probably at some point asked yourself which is better: to have a dedicated agency/creative group helping with your marketing efforts, or to spread the wealth among several reliable agency/creative resources. On one hand, if you use several different entities, then they will all [...]

Tracy Marlowe
October 9, 2014

Interviews are great opportunities to get your message out to the public – especially if they’re interviews that will be carried live on radio or TV. But if you’re new to doing to interviews, or even if you’ve done it quite a bit, it can be a little nerve-wracking to [...]