Social Media

5 Ways to Increase Instagram Engagement
Kelly Giese
December 18, 2023
In Instagram’s fiercely competitive landscape, how can you get your audience to start interacting? Here are 5 tips to start implementing now—no boosting ($) required. [...]
Man Yells for Attention
Trish McCabe Rawls
December 3, 2021

We know how wildly demanding presentations can be, inside the Advertising industry and across all communication fields. Presentations might be our equivalent of “the big game,” and it’s time we treat it as such. Whether it be a new business pitch or your regular quarterly client review, these moments give [...]

Hashtag Strategy
Nicole Lariosa
August 25, 2021
Raising your hashtag game can help you reach more users within IG's massive audience. Instagram posts using hashtags average 12.6% more engagement than posts without a hashtag. [...]
Get Comfortable in Front of a Camera
Trish McCabe Rawls
May 12, 2021
If you’re not using video to promote your business at this point, you are living under a rock. (Sorry. That’s me being perfectly blunt, but you have got to start weaving video into your marketing strategy.) [...]
Trish McCabe Rawls
January 19, 2021
So, as a savvy consumer, how do you know if the hearty online product endorsements are paid or not? Fortunately, there are some transparency and disclosure guidelines/best practices out there that will give you a heads up. [...]
Trish McCabe Rawls
July 8, 2020
Handling negative comments on your business's social media posts takes some patience and objectivity. It helps to remember these simple tips. [...]
Creative Noggin
May 8, 2020

Weeks ago when everything went south, many small businesses had to reduce expenses.  This may have meant letting go of whoever was maintaining your social media presence. If you are feeling like a deer in the headlights, you’re not alone. In an effort to help those less social-media-savvy, our Senior [...]

Tracy Marlowe
August 8, 2019
We reached out to some popular influencers that we work with to get a closer understanding about how a brands might go about successfully pitching social media influencers. [...]