Insights

A little bit of marketing advice. A little bit of trend surfing. A little bit of opinion. A little bit of ranting and raving. A little bit of, well… everything from our creative — and insightful — noggins.
Creative Noggin
February 16, 2023

When it comes to marketing, advertising, and branding, competition is fierce. Nowhere is this more true than in California, the world’s fifth-largest economy. As a trusted Sacramento branding agency, let’s explore what to look for in an agency and why local brands partner with Creative Noggin. Your brand is who [...]

Inflation & Branding
Tina Mailhot-Roberge
February 1, 2023
These are strange times for many businesses contending with the repercussions of a post-pandemic world, including consumer behavior shifts and the economic impacts of rising inflation. [...]
Biggest Factor Digital Marketing Success
Jackie McGinnis
January 20, 2022

With more people in the world spending more time in our daily lives online – both personally and professionally – it’s no wonder that digital marketing is growing too. Businesses are vying for ad space across the web, wondering where it’s best to invest their marketing dollars. While Americans spend [...]

Man Yells for Attention
Trish McCabe Rawls
December 3, 2021

We know how wildly demanding presentations can be, inside the Advertising industry and across all communication fields. Presentations might be our equivalent of “the big game,” and it’s time we treat it as such. Whether it be a new business pitch or your regular quarterly client review, these moments give [...]

Casting Call for Photo Shoot
Trish McCabe Rawls
October 12, 2021

We’re out shooting new photos again! We are doing another photoshoot on Tuesday, Nov. 2nd, and Wednesday, Nov. 3rd with the awesome Jason Risner, IN FREDERICKSBURG, TEXAS, and are in need of models! Please submit a clear, recent photo with the times you are available and contact information to trish@creativenoggin.com [...]

Hashtag Strategy
Nicole Lariosa
August 25, 2021
Raising your hashtag game can help you reach more users within IG's massive audience. Instagram posts using hashtags average 12.6% more engagement than posts without a hashtag. [...]
Social Media Specialist
Tracy Marlowe
August 13, 2021
Well, you may have found the next step in your career. Creative Noggin is an award-winning branding and marketing agency that has long embraced the fact that employees working from home are more focused, productive and most of all, happy. [...]
Podcast
Tracy Marlowe
June 23, 2021
This podcast offers some sound advice for anyone looking to launch a long and steady career in advertising— and how to end up in the role most suited to you and your skills. [...]
Advertising Fatigue
Trish McCabe Rawls
June 17, 2021
If you've ever been scrolling through your social media feed and thought "I'm so sick of seeing those ads from X company!" then you are suffering from advertising fatigue. [...]
Now Hiring
Tracy Marlowe
June 8, 2021
Are you a strategic marketer who has loved working from home? Well, you may have found the next step in your career. Creative Noggin is an award-winning branding and marketing agency that has long embraced the fact that employees working from home are more focused, productive and most of all, [...]